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Google - Industry Manager, Branding - Hamburg

Employment Type: Permanent
Location: Hamburg, Germany
Salary: Excellent
Languages: German

Advertiser Details

  • Name:
    Google
  • Posted:
    18-05-2012
  • Code:
    G1090800053
Industry Manager, Branding - Hamburg

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This position is based in Hamburg, Germany.
The area: Large Customer Sales
The regional Large Customer Sales (LCS) teams partner closely with our major advertising clients and agencies to develop digital solutions that build our clients' businesses and brands. We are in a unique and exciting position to shape how marketing and business is conducted in the digital age. We provide consultancy services across Google's broad range of solutions, from Google AdWords, to YouTube, to Mobile, that help our customers connect instantly and seamlessly with their audiences and get the most out of the web.
The role: Industry Manager, Branding
Actively help grow customer business as a sales Googler. Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing business grows. You leverage your entrepreneurial drive to target, educate and persuade new customers to embrace Google's latest advertising products and technologies. Using your influencing and relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, understand the details of individual campaigns and persistently explore and uncover the business needs of your key clients. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
Responsibilities:

* Develop strong relationships with clients and their marketing services agencies and target new customers.
* Champion new product releases, internally and externally.
* Develop case studies of successful campaigns in order to share insights with customers and to serve as an evangelist at industry events and conferences.
* Analyze data trends and client performance, develop solid strategic sales plans, and prepare and conduct strategic pitches and sales presentations.
* Collaborate and consult with major customers (often across markets and geographies) with the goal of extending relationships, increasing your client and agency base and optimising their advertising investment.

Minimum Qualifications:

* BA/BSc degree. In lieu of degree, relevant skills or equivalent experience.

Preferred Qualifications:

* Significant experience in brand management and consumer communication.
* Senior level media experience, ideally online, with an extensive understanding of search.
* Proven success in business development, client relationship and servicing skills, and solution-based selling.
* Strong experience in media planning and advertising effectiveness.
* Proven success in the FMCG industry in sales and marketing and/or management consulting experience.
* Fluent in English and German.

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CV/resume format: PDF (preferred), HTML, Word
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